From the category archives:

Marketing

Why Artists Are Having Trouble Making Money

November 20, 2009

Milena Thomas is holding a very interesting series on her blog “Art and Avarice.”
The series is called “Spread The Wealth For Artists”, and my post “Why Artists Are Having Trouble Making Money” is up.
Read my guest post here.
You can subscribe to Art and Avarice here, and follow Milena on Twitter here.
Let me say that this [...]

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The Media Attention Whores

November 19, 2009

There are two ways to do things:
You can talk about the things you’re going to do, and then do them.
Or you can just do them.
Sadly, people seem to value more the former way of action.
The one that makes a big fuss about it.
The one that needs selfish justification.
The one that’s fake.
The problem is we encourage [...]

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The Uninteresting Goal Of Expertise

October 21, 2009

It’s not that being an expert is wrong. You may become one eventually.
The thing is that expertise is no longer interesting enough.
Many are focusing on developing their social media skills, their SEO skills, and many other skills. But with so many people doing it, expertise is becoming cheap and predictable.
This may be fine in a [...]

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Prisons, Fear and Personal Branding

October 12, 2009

Let’s skip all the positive things about social media that have been mentioned countless times, and criticize it for a change:
Social media is a prison.
It’s unnatural, we are not supposed to like everyone.
But we are trying.
The more you get involved in things like Twitter or Facebook, the more people you connect with, the more polite [...]

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Easy And Shiny

September 18, 2009

The problem with functional design nowadays is that it’s not enough. People want shiny.
Have you ever been impressed by the default themes? They are as simple and functional as they can get.
On the other hand, the problem with shiny is that it needs to work well. If it’s really pretty but it’s hard to [...]

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What Good Design Does

August 28, 2009

A new design can make people instantly love you or leave you.
Not because you look prettier or uglier.
Design is not image.
Design is Functionality.
The way it looks is the way it works.
Bottom Line: The reason why you need a kick-ass design is not just because of the first impression, but because it directly affects your content.
Sparked [...]

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The Need For Conciseness

August 26, 2009

Do read my guest post on Jackie Adkin’s blog, here. I’m proud of it, and it’s short as usual.
You can subscribe to Jackie’s blog here. Follow him on Twitter here.

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